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The skills approach is not descriptive.TrueFalse

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Once a potential problem has been identified, a PR practitioner must decide if the problem requires a PR response or not. How do we determine if a potential problem should be addressed by PR efforts?- All potential problems should be addressed by PR efforts- A potential problem is only addressed by PR efforts if a review of the organization's mission statement shows the potential problem could prevent the organization from achieving its mission.- A potential problem should be addressed by PR efforts if it's generated concern among key publics, the media and top management.- A potential problem should be addressed by PR efforts if marketing and advertising efforts to address the issue have failed.

In which of the following eras did muckraking journalism lead to widespread introduction of public relations in business?

You're employer asks you to give a speech to the public about a new plant your company is building. You visit the plant before giving the speech written by your immediate supervisor. During the tour you learn that several claims in the speech aren't entirely true. What should you do?- Give the speech your supervisor wrote because it isn't your job to correct your supervisor. If the claims are wrong it isn't your fault, you didn't write the speech.- Let your supervisor know the speech can't be delivered without changes because some of the claims are inaccurate.- Give the speech your supervisor wrote assuming any inaccuracies will be corrected later. It's not a big deal as long as corrected information gets to the public at some point.

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